Central Otago Winegrowers  aims to Connect, Enrich and Promote Central Otago to strengthen our members, community, and environment for generations to come. We Connect the local wine industry and our community to create unity and build a culture of inclusion, collaboration, diversity, mutual respect and understanding amongst our members. COWA Enriches our members, wine producers, environment and community through proactive best practice, education and knowledge sharing, and supporting ingenuity and expertise. We Promote Central Otago to elevate the reputation, awareness and desirability of our wines, region and brand by sharing our stories and experiences with the world.